ERP is Enterprise Resource Planning. Nothing the customer can access, but the information is available. The companies just have to use it. I mean: every vegetable price label reads “Tomatoes - Marokko”, “Cucumber - Spain”, “Cherries - Midgard”.
But not available to customers. So unusable in this context. The main idea, as I understood it, was to make customers aware of what they’re buying. Markets may have that information but why would they care? They would sell you a syringe with AIDS if they could make a cent out of the deal.
No idea what the “ERP” is, but it is certainly not something that a common customer would check while browsing shelves looking for a cheap soap.
ERP is Enterprise Resource Planning. Nothing the customer can access, but the information is available. The companies just have to use it. I mean: every vegetable price label reads “Tomatoes - Marokko”, “Cucumber - Spain”, “Cherries - Midgard”.
But not available to customers. So unusable in this context. The main idea, as I understood it, was to make customers aware of what they’re buying. Markets may have that information but why would they care? They would sell you a syringe with AIDS if they could make a cent out of the deal.